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   Recent News
2.10.10
EA Sells Over Eight Million Units Worldwide of Hasbro-Branded Family and Kids Video Games in One Year
2.8.10
BioWare’s Dragon Age: Origins Reaches Triple Platinum Sales
2.8.10
Ferrari Races into Need for Speed SHIFT
2.8.10
EA Reports Third Quarter Fiscal Year 2010 Results
2.4.10
EA Welcomes Players to Hell with the Release of Dante’s Inferno
  

   Features

EA’s Groundbreaking Franchise The Sims Turns Ten

The EA Play Label of Electronic Arts Inc. (NASDAQ:ERTS) announces the celebration of the ten year anniversary of The Sims™, the groundbreaking game that allowed players to create and live a virtual, simulated life on a computer. Since the original The Sims debut on February 4, 2000, the unstoppable, award-winning franchise has produced three core games – The Sims, The Sims 2, and The Sims 3 – supported by dozens of expansion and stuff packs with lifetime unit sales eclipsing 125 million worldwide. As the best-selling PC game* in nearly every major video game market worldwide, The Sims has continuously reset the bar over the past decade delivering new content, gameplay elements, platform support, and partnerships that resonate with its global fan base in meaningful ways and take the play experience to new levels of fun and entertainment. [Click here for more]

 

EA Sends Football Fans to Hell With ‘Dante’s Inferno’ in Company First Super Bowl Commercial

As the New Orleans Saints make their Super Bowl debut, so too does Electronic Arts (NASDAQ:ERTS). On Sunday February 7th, EA will air its first-ever Super Bowl commercial as part of the massive marketing program for the company’s newest videogame franchise, Dante’s Inferno. On Super Bowl Sunday, EA will invite 100 million football fans to join Dante on an adventure that spans all nine punishing circles of Hell; limbo, lust, gluttony, greed, anger, heresy, violence, fraud and treachery. The hell-raising 30-second spot entitled “Hell Awaits…” premieres during the fourth quarter of Super Bowl XLIV broadcast on CBS on Sunday, Feb. 7, 2010. Dante’s Inferno from EA will be in stores on February 9, 2010.

 

BIOWARE’S MASS EFFECT 2 HAILED AS 1st BLOCKBUSTER OF 2010

40 perfect scores. 2 million units. One pop culture phenomenon. BioWare™, a division of Electronic Arts Inc. (NASDAQ: ERTS), announced today that Mass Effect™ 2 has sold-in over two million units worldwide in its first week of release*. Lauded for its intense shooter gameplay and deep, hand-crafted story, Mass Effect 2 has earned an average review score of 96** — making it the second highest rated game of all time on the Xbox 360® platform***. Mass Effect 2 has earned 40 perfect scores, amassed over 30 editor’s choice awards and has donned the covers of 45 magazines worldwide. On launch day, the term “Mass Effect” was in the top 10 trending topics on Twitter and most searched on Google News. MSNBC.com said, “Mass Effect will go down as one of the most influential video game series of all-time." [Click here for more]

 

EA Celebrates 2010 FIFA World Cup South Africa™ with Exclusive Release of Officially Licensed Videogame

Electronic Arts (NASDAQ:ERTS) will celebrate the single largest sporting event on the planet with the only official and exclusively licensed videogame for the 2010 FIFA World Cup South Africa™. Now everyone can play in the 2010 FIFA World Cup™ on the PlayStation®3 computer entertainment system, Xbox 360® videogame and entertainment system, Wii™, PSP® (PlayStation® Portable) and mobile in April 2010 in anticipation of the real-world tournament which begins in June. EA SPORTS™ 2010 FIFA World Cup South Africa will feature all the emotion and passion of the fiercest national rivalries battling on the world’s biggest stage, with all 199 national teams that took part in qualification, all 10 official stadiums to be used in South Africa and stadiums from each qualifying region. Gamers will be able to play as their home nation from qualification right through to a virtual reproduction of the FIFA World Cup Final™ and feel what it is like to score the goal that lifts a nation. Everything fans love about the World Cup will come to life in spectacular detail, including confetti rain, streamers, & fireworks—just like the official tournament. [Click here for more]

 

BioWare Launches Mass Effect 2 to Intergalactic Acclaim

Welcome back Commander Shepard. Prepare to fight for the lost! BioWare™, a division of Electronic Arts Inc. (NASDAQ:ERTS), announced today that Mass Effect™ 2, the sequel to the award-winning science-fiction phenomena Mass Effect, has begun shipping to retailers worldwide. Noted for its intense shooter gameplay and deep, hand-crafted story, Mass Effect 2 has received universal acclaim from top media outlets around the world, earning an average review score of 97 based on 29 reviews on the Xbox 360® video game and entertainment system, making the game the second highest rated game for the platform of all time and 95 on PC.* This includes perfect scores from 360 Magazine (5/5), Destructoid (10/10), Eurogamer (10/10), Eurogamer Italy (10/10), Eurogamer Spain (10/10), G4 TV (5/5), Game Daily (10/10), Gamespy.com (5/5), GamesRadar (10/10), gamesTM (10/10), Official Xbox Magazine UK (10/10), TeamXbox (10/10), Total PC Gaming (10/10), VideoGamer.com (10/10) and X360 Magazine (10/10). Time Magazine says Mass Effect 2 is “the Avatar of video games – except it’s better written”, and USAToday.com says “Mass Effect 2 sets the bar high for 2010.” [Click here for more]

 

BioWare Unveils ‘The Cerberus Network’ – An In-Game Pipeline for Downloadable Content in Mass Effect 2

BioWare™, a division of Electronic Arts Inc. (NASDAQ:ERTS), today revealed ‘The Cerberus Network’, an in-game portal in Mass Effect 2 that will keep fans engaged with the rich and dynamic Mass Effect universe through downloadable content (DLC) and news. ‘The Cerberus Network’ is activated exclusively by original purchasers of Mass Effect 2 through a single-use unlock code that comes included in retail and digital versions of the game worldwide. ‘The Cerberus Network’ is a conduit for players to receive bonus content as well as daily messages and news on upcoming releases for Mass Effect 2 for no extra charge. For players who do not buy the game new, ‘The Cerberus Network’ can be unlocked through a one-time, in-game purchase of a new activation code*. [Click here for more]

 

BOOOOOOM-SHAKA-LAKA! EA Announces NBA JAM

Electronic Arts Inc. (Nasdaq: ERTS) announced today that EA SPORTS™ is developing one of the most popular and culturally influential arcade basketball games ever made -- NBA JAM -- for the Nintendo Wii™. EA SPORTS NBA JAM™ revives the classic franchise with vintage NBA JAM gameplay, and all-new features that deliver a fresh new take on the game. Featuring the sights and sounds that fans of the franchise will instantly recognize, EA SPORTS NBA JAM mixes the old school with the new, to deliver a one-of-a-kind sports presentation on the Wii. [Click here for more]

 

BioWare Announces First Official Expansion Pack to the Critically Acclaimed Dragon Age: Origins

Leading video game developer BioWare™, a division of Electronic Arts Inc. (NASDAQ:ERTS), announced today Dragon Age™: Origins – Awakening, the first official expansion pack to Dragon Age: Origins, the recent recipient of Spike TV’s Best RPG and PC Game of 2009, IGN’s Best RPG of 2009 and CNN.com’s Best RPG of 2009. Dragon Age: Origins – Awakening will be available for the Xbox 360® videogame and entertainment system, the PlayStation®3 computer entertainment system and PC on March 16, 2010. [Click here for more]

 

Battlefield Heroes Hits 3 Million Registered Players

Electronic Arts Inc. (NASDAQ:ERTS) today announced that Battlefield Heroes™, the hit Play 4 Free third-person shooter, has recruited three million registered players. With endless hours of signature Battlefield sandbox action and a built-in matchmaking system to ensure new and old players of equal skill levels are paired together for fair play, Battlefield Heroes is EA’s popular web-based free to download, free to play title. To further add to the game’s appeal, EA today released an all-new map for the ground-breaking title that generates revenue through advertising and in-game item sales. The new map, named “Sunset Showdown”, features one central control point. Set on a sunset island, players can use a variety of vehicles to capture and control the hilltop church. Tanks will roam free on the sunny side of the island while the shady eastern side offers more protection for jeeps and infantry. All class types will be needed to both attack and defend on this teamwork focused map. [Click here for more]

 

Visceral Games Opens the Gates of Hell With Dante’s Inferno “Divine Edition” Exclusive on PlayStation 3

Visceral Games, an Electronics Arts Inc. (NASDAQ:ERTS) studio today announced Dante’s Inferno™ “Divine Edition” exclusive for the PlayStation®3 computer entertainment system. In addition to the game, all those who purchase Dante’s Inferno on the PlayStation 3 will receive this special edition which includes developer commentaries, a Wayne Barlowe digital art book, the soundtrack to the game and a digital version of the complete Longfellow translation of Dante Alighieri’s Inferno all for the standard retail price of $59.99. The studio also announced that a Dante’s Inferno™ downloadable demo for PlayStation® 3 is available for free on the PlayStation Network today. The demo allows fans to get a preview of Dante’s journey through hell. The demo will also be available on Xbox LIVE® on Thursday, December 24, 2009. “We are thrilled to offer an exclusive game pack for PlayStation 3 gamers,” said Jonathan Knight, Executive Producer for Dante’s Inferno. “The PlayStation platform has a long history of delivering AAA action/adventure games. Adding Dante’s Inferno to that rich catalogue is very exciting for the team. And with the demo now available on the PlayStation Network, players can finally get a taste of what awaits them in the full game on Feb 9th.” [Click here for more]

 

PANDEMIC STUDIOS LAUNCHES THE SABOTEUR

Pandemic™ Studios, a studio of Electronic Arts Inc. (NASDAQ:ERTS), today announced that the open world action sandbox game The Saboteur™ is available today. As the game hits store shelves today, console players can download a free* content pack (DLC) called ‘The Midnight Show’. The sexy pack unlocks a V.I.P room at the game’s cabaret ‘The Belle de Nuit’ including several sultry cinematics, unveils an all-new mini-game, and unlocks five seedy hiding spots in Paris. The downloadable content also gives players the ability to unlock nudity in the game, allowing them to make their own choice regarding the game’s maturity. All new console copies of The Saboteur contain a single use download code for ‘The Midnight Show’ redeemable through the game on Xbox LIVE® Marketplace and PlayStation® Store. Owners of the PC version will have automatic access ‘The Midnight Show’ without an additional download. For console players who wish to buy the ‘The Midnight Show’ DLC pack as a stand-alone download, they may do so on Xbox LIVE for 240 MSFT points and for $2.99 at the PlayStation Store. “The Saboteur is unlike any other WWII action game. It paints a picture of Nazi-occupied Paris that is corrupt, riddled with danger and more than a little sexy. ‘The Midnight Show’ DLC takes all of this edginess to the next level, but in an authentic, organic way,” said Nick Earl, Senior Vice President and Group General Manager at Electronic Arts. “This feels like the Director’s Cut of the game. We’re very proud to have the opportunity to deliver this alternate experience with a DLC pack that is so polished and robust.” [Click here for more]

 

EA Brings the Terror to Space in Dead Space 2

Visceral Games, an Electronic Arts Inc. (NASDAQ:ERTS) studio announced today that the award-winning Dead Space™ franchise will continue to frighten gamers with its stunning sequel, Dead Space 2. Hero Isaac Clarke returns for another heart-pounding adventure, taking the fight to the Necromorphs in this thrilling action-horror experience. New tools to gruesomely slice and dismember the Necromorphs complement Isaac's signature Plasma Cutter, empowering him as he meets new characters, explores epic Zero-G environments, and fights against a relentless necromorph onslaught. Survival isn't the only thing on Isaac's mind in Dead Space 2 – this time, he calls the shots. “Like so many gamers worldwide, we love the Dead Space franchise and are very excited to announce a new game in the series,” said Nick Earl, Senior VP and Group General Manager at EA. “Visceral Games is quickly becoming known for delivering high-quality, action-packed games. Dead Space 2 is on target to deliver a jaw-dropping experience gamers won’t soon forget.” [Click here for more]

 
  

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